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1. What Is ApproveThis?
ApproveThis is an approval management platform that centralizes all your approval workflows in one place. It acts as a control panel for tracking every approval from request to resolution.
The software lets you see what’s pending, who’s responsible, and what needs action right now. You can start approval flows through email, custom forms, or integrations with other tools.
- Set up branded email inboxes for approvals
- Create custom forms that collect the right information
- Connect with CRMs and project management tools via Zapier
- Loop in teammates, clients, or vendors with simple links
No login or training required for approvers. They can approve requests directly from their email or through the app. The platform works for agencies, busy teams, and any organization that needs structured approval processes.
2. Who Created ApproveThis?
Their website doesn’t provide specific details about the founder or founding team behind ApproveThis. The company operates as ApproveThis LLC.
What I can tell you is that the platform was built specifically for agencies and modern teams who struggle with approval chaos. The creators designed it to solve the common problem of scattered approval requests across emails, messages, and different tools.
The platform shows clear understanding of business approval pain points. Features like one-click approvals, audit logging, and integration capabilities suggest the team has real experience with approval workflow challenges.
- Built for agencies and busy teams
- Designed to eliminate approval confusion
- Created with audit and compliance needs in mind
If you need specific founder information, you’d need to contact them directly through their website.
3. How Much Does ApproveThis Normally Cost?
ApproveThis offers three pricing tiers based on the number of approvers:
Basics Plan: $19/month
- 3 approvers included
- Extra approvers cost $10/month each
- Approval flow engine with multiple steps
- Web forms and custom email inbox
Business Plan: $35/month
- 5 approvers included
- Extra approvers cost $8/month each
- Slack integration and advanced reporting
- Approval delegation features
Enterprise Plan: $99/month
- 10 approvers included
- Extra approvers cost $6/month each
- API access and priority support
- Personalized onboarding
All plans include unlimited approval flows and requests. You can try it free for 14 days.
4. What Are The Benefits Of Using ApproveThis?
The main benefits focus on speed, clarity, and organization for your approval processes.
Time Savings: Users report saving 10+ hours per week and getting approvals 80% faster. No more hunting through emails or wondering who approved what.
Better Organization: Everything lives in one dashboard where you can see pending items, responsible parties, and action items at a glance.
- Reduce back-and-forth communication
- Stop approval bottlenecks
- Keep projects moving forward
- Maintain audit trails for compliance
Improved Client Relationships: Clients get 3x faster sign-offs without needing to learn new tools. They can approve directly from email links.
Peace of Mind: Customizable reminders ensure nothing falls through the cracks. You’ll always know exactly where each approval stands in your workflow.
5. What Are The Main Features Of ApproveThis?
ApproveThis packs several powerful features into an easy-to-use platform:
Request Management:
- Custom email inboxes for branded approval requests
- Mobile-friendly forms with validated input fields
- Integration acceptance through Zapier connections
Approval Workflows:
- Multi-stage approval processes
- Approval groups and delegation options
- One-click email approvals
Communication Tools:
- Email and SMS notifications
- Slack integration
- Threaded comments for discussions
Reporting and Compliance:
- Advanced reporting and audit logs
- Searchable approval history
- Exportable data for compliance teams
The platform works with your existing tools rather than replacing them. You can keep using your current workflow while adding structure and tracking.
6. What Companies And Brands Use ApproveThis?
ApproveThis serves 250+ growing agencies and modern teams according to their website. While they don’t list all client names publicly, they do highlight some specific examples:
Featured Companies:
- Messaged (Dana McAllister, Director of Operations)
- Whiskr
- Trveler
The platform targets several types of organizations:
- Digital marketing agencies
- Creative agencies
- Consulting firms
- Modern teams with remote workflows
It’s built specifically for businesses that manage client approvals or have complex internal approval processes. Teams using project management tools like Trello, CRM systems, or form builders find it particularly useful.
The client base spans various industries where approval workflows create bottlenecks. Companies dealing with compliance requirements also choose ApproveThis for its audit capabilities.
7. How Have They Benefited From It?
Client results show significant improvements in approval speed and team efficiency:
Messaged achieved 80% faster approvals after implementing ApproveThis. Dana McAllister, their Director of Operations, says it’s “faster, clearer, and stress-free.”
Whiskr saved 10+ hours per week by streamlining their approval processes. No more chasing down approvals through scattered emails and messages.
Trveler reports 3x faster client sign-offs using the platform’s one-click approval features.
Common benefits across clients include:
- Reduced approval bottlenecks
- Better client relationships
- Improved team accountability
- Clearer project timelines
Companies also benefit from better compliance documentation. The audit trails satisfy risk management and legal teams who need detailed approval records.
Teams report less stress around approval management because everything is visible and trackable in one place.
8. Does ApproveThis Come With A Satisfaction Guarantee?
ApproveThis doesn’t mention a specific money-back satisfaction guarantee on their website. However, they do offer a 14-day free trial that lets you test all features before committing to a paid plan.
Risk Reversal Approaches:
- 14-day free trial with full feature access
- No setup fees or long-term contracts
- Monthly billing options (cancel anytime)
- Email support with 48-hour response times
Enterprise customers get additional support:
- Personalized 1-on-1 onboarding
- Priority email support
- 24-hour response SLA
The free trial approach lets you test the platform with your actual workflows before paying. You can set up approval processes and see if they work for your team.
Their approach focuses on proving value upfront rather than traditional satisfaction guarantees. The trial period gives you time to experience the time savings and improved organization firsthand.
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