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1. What Is Brilliant Directories?
Brilliant Directories is an all-in-one platform for creating professional membership sites and business directories. The software helps you build, manage, and monetize online communities without any coding knowledge.
Here’s what makes it special:
- Complete hosted solution with premium hosting included
- Over 1,000 built-in features for directory management
- 100% white-labeled and unbranded platform
- Mobile-responsive designs for all devices
I think what sets Brilliant Directories apart is its focus on revenue generation. You can sell memberships, leads, digital products, and even banner ads.
The platform handles everything from member registration to payment processing. You can manage up to 100,000 members with any plan and choose from multiple professional themes.
Whether you’re building a local business directory or a professional association site, Brilliant Directories provides the complete infrastructure you need.
2. Who Created Brilliant Directories?
Brilliant Directories was founded in 2009 by lifelong friends Matthew Brooks and Jason Haloossim. Both co-founders combined their web development experience to solve a personal problem.
Their founding story includes:
- Original goal: Create a directory for interior designers
- Problem encountered: Existing solutions were unreliable and expensive
- Solution: Built their own platform from scratch
- Company pivot: Shifted focus to serving other entrepreneurs
The founders started while working day jobs, investing sleepless nights into development. By 2010, they had quit their jobs and moved to Marina Del Rey, California to focus full-time on Brilliant Directories.
Current leadership:
Jason Haloossim serves as Co-Founder & CEO, while Matthew Brooks is Co-Founder & CTO. The company has grown to a 24-person team serving over 30,000 users worldwide.
3. How Much Does Brilliant Directories Normally Cost?
Brilliant Directories offers three main pricing tiers, all including premium hosting and support.
Current pricing options:
- Monthly Plan: $145/month – Full access with monthly billing
- Yearly Plan: $950/year – Save 45%, averages $79/month
- Lifetime Deal: $1,450 one-time – Pay once, own forever
All plans include the same core features. You can manage 100,000 members, access 1,000+ built-in features, and get unlimited software updates.
The lifetime deal offers the best value for long-term users. It includes lifetime hosting and support, which is rare in the software industry.
I appreciate that they don’t restrict features based on plan level. The main difference is billing frequency, making it simple to choose what works for your budget.
Multi-site discounts are available if you need multiple directory websites.
4. What Are The Benefits Of Using Brilliant Directories?
The biggest benefit is speed and simplicity. You can launch a professional directory website in minutes without any technical skills.
Key benefits include:
- All-in-one solution: No need for multiple plugins or tools
- Revenue generation: Multiple ways to monetize your site
- Professional hosting: 99.9% uptime with premium AWS hosting
- White label platform: Completely unbranded for your business
- Expert support: Dedicated customer success team
Users report making thousands of dollars monthly from their directories. The platform handles payment processing, member management, and content publishing automatically.
I think the real advantage is avoiding WordPress complexity. No more broken plugins, security issues, or hosting headaches.
The software includes everything from email marketing to SEO tools, eliminating the need for separate subscriptions to multiple services.
5. What Are The Main Features Of Brilliant Directories?
Brilliant Directories includes over 1,000 built-in features designed specifically for directory and membership sites.
Core features include:
- Member Management: Self-service registration, profile pages, billing
- Payment Processing: Automated recurring payments, 10+ gateways
- Content Publishing: Blog posts, events, classifieds, photo albums
- Email Marketing: Newsletter tools, automated notifications
- SEO Management: Meta tags, clean URLs, rich snippets
- Lead Generation: Capture forms, lead selling to members
- Design Tools: Point-and-click customization, 20+ themes
Advanced features include banner ad management, Google Analytics integration, and Zapier webhooks for third-party connections.
The platform supports unlimited categories, admin accounts, and member upgrades. You get source code access and daily backups included.
I particularly like the lead generation system that lets you sell leads to directory members for additional revenue.
6. What Companies And Brands Use Brilliant Directories?
Over 30,000 websites worldwide are powered by Brilliant Directories, serving millions of members across various industries.
Primary user types include:
- Professional associations: Chambers of Commerce, alumni groups
- Local directories: City guides, business listings
- Industry-specific sites: Real estate, healthcare, legal professionals
- Clubs and organizations: Sports leagues, special interest groups
- Membership communities: Subscription sites, educational platforms
The platform serves everyone from small nonprofits to large enterprises. Users range from individual entrepreneurs to established organizations with thousands of members.
Web agencies and marketing professionals use Brilliant Directories to build client websites. The white label features make it perfect for reseller businesses.
Many users start as hobbyists and grow into full-time businesses generating substantial monthly revenue from their directory sites.
7. How Have They Benefited From It?
Users consistently report significant financial success and operational improvements from using Brilliant Directories.
Documented success stories include:
- Cory Barnes: Over 620 members and $2,000+ monthly revenue in 2 months
- Vincent H.: Quit his regular job after building 10 profitable directories
- Professional associations: Improved member engagement and retention
- Local businesses: Increased visibility and lead generation
Many users mention the platform’s reliability compared to WordPress alternatives. They appreciate not dealing with broken plugins or security issues.
The revenue generation features help users monetize their communities through memberships, lead sales, and advertising. Some users report making a full-time living from their directories.
I think the biggest benefit is peace of mind. Users can focus on growing their communities instead of managing technical issues.
The comprehensive support and training help users maximize their platform’s potential for business growth.
8. Does Brilliant Directories Come With A Satisfaction Guarantee?
Yes, Brilliant Directories offers a 7-day money-back guarantee for purchases made at full retail price.
Their guarantee terms include:
- 7-day window: Must request refund within 168 hours of purchase
- Full retail price only: Doesn’t apply to discounted or promotional purchases
- Core service only: Excludes customizations, training, and add-ons
- Quick processing: Refunds processed promptly when eligible
Beyond the guarantee, they provide extensive risk mitigation through free trials and demos. You can test the platform thoroughly before committing to a paid plan.
Their support team is highly rated and available to help resolve any issues. Users consistently praise the responsive customer service and technical assistance.
The platform also includes comprehensive training resources, video tutorials, and live webinars to ensure user success.
I appreciate that they offer a free demo website that lets you explore all features without any commitment or credit card requirement.
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