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1. What Is Feedify?
Feedify is an all-in-one customer engagement platform that helps businesses boost sales and increase user engagement through multiple digital tools. It specializes in web overlays, push notifications, and audience targeting solutions that enable businesses to communicate with their website visitors in real-time.
The core solutions Feedify offers include:
- Push notifications for web, mobile, and app platforms
- News Roll™ and News Box for engaging content display
- Web overlays for capturing visitor attention
- After-sales feedback collection tools
- Survey creation capabilities
- Audience targeting and segmentation options
What makes Feedify stand out is its integration of multiple engagement tools in a single platform. This eliminates the need for businesses to manage multiple SaaS solutions for different engagement functions.
I’m particularly impressed by how quickly it can be implemented – their website claims setup takes just 5 minutes. This makes it accessible even for businesses without extensive technical resources. Their AI-enabled features also suggest the platform is staying current with technology trends in customer engagement.
2. Who Created Feedify?
While their website doesn’t specifically name the founder or founding team, Feedify provides some information about the company’s history and development journey. According to their About Us section, Feedify was launched in 2016 with a vision to create seamless connections and improve customer engagement.
The company appears to have gone through several key developmental phases:
- 2016: Initial development and launch of the Feedify platform
- 2018: Expansion phase where they scaled operations to meet growing demand
- 2020: “Operation Zenith” phase focusing on enhancing personalized user experiences
Feedify is based in India, as evidenced by their contact information which includes an Indian phone number (+91 98273 34544) along with a US number (+1 646 665 7811). This suggests they have an international presence while maintaining Indian roots.
The company operates on core principles including customer-centricity, data-driven decision making, and automation efficiency. These principles reflect in their product development approach and suggest a team with expertise in both customer engagement and technology solutions.
Their impressive growth statistics (10,000+ customers globally and over 800 billion messages sent) indicate strong leadership and execution capabilities, even without specific founder information.
3. How Much Does Feedify Normally Cost?
Feedify offers a tiered pricing structure with both monthly and annual payment options. The annual plans come with a 40% discount compared to monthly billing.
Their main pricing tiers include:
- Essential (Free): Includes 10,000 push subscribers, unlimited notifications, unlimited websites, basic features like mobile push notifications, and basic support
- Premium ($19/month): Includes 20,000 push subscribers, all free features plus audience segmentation, NewsBox, visitor feedback, offer popup, and additional support options
- Ultimate ($49/month): Includes 30,000 push subscribers, all premium features plus NewsRoll™, abandoned cart push, drip campaigns, surveys, unlimited sub-user accounts, and premium support
One aspect I find particularly compelling is their value proposition compared to using multiple specialized services. Their website shows that using Feedify’s integrated platform could save approximately 79% compared to purchasing separate tools for push notifications ($50/month), web overlays ($45/month), and after-sales feedback ($50/month).
For businesses unsure which plan fits their needs, Feedify offers a free demo and consultation to help determine the most appropriate option. They also have special startup offers, though specific pricing for these isn’t detailed on their main pricing page.
4. What Are The Benefits Of Using Feedify?
Feedify offers numerous benefits for businesses looking to enhance their customer engagement and boost conversions.
Key benefits include:
- Increased user engagement through timely, relevant notifications
- Higher conversion rates (they claim a 7% increase in conversion rate)
- Improved customer retention through personalized communication
- Comprehensive analytics for data-driven decision making
- Cost savings from consolidating multiple tools into one platform
- Seamless cross-device communication (web, mobile, app)
The platform’s ability to deliver targeted messages based on user behavior and demographics is particularly valuable. By sending the right message to the right audience at the right time, businesses can significantly improve their marketing effectiveness.
I find their all-in-one approach especially beneficial for small to medium-sized businesses. Instead of managing multiple subscriptions and platforms, companies can streamline their customer engagement efforts through a single dashboard. This not only reduces costs but also simplifies workflow and reporting.
Their claim of helping businesses achieve a 12% increase in click-through rate and 15% increase in opt-in rate suggests tangible performance improvements when implementing their tools correctly.
5. What Are The Main Features Of Feedify?
Feedify offers a comprehensive suite of features designed to enhance customer engagement across multiple touchpoints.
Push Notification Features:
- Multi-channel delivery (web, mobile, app)
- URL-based content creation for quick notification setup
- Audience segmentation and geo-targeting
- Scheduled and time zone-based sending
- Real-time performance analytics
Web Overlay Solutions:
- Exit-intent popups to reduce bounce rates
- Offer popups for promotions and discounts
- Newsletter subscription prompts
- Abandoned cart recovery
- Browse abandonment targeting
Content Engagement Tools:
- NewsRoll™ for dynamic content delivery
- NewsBox for featured content display
- After-sales feedback collection
- Survey creation and distribution
Administrative Tools:
- Comprehensive analytics dashboard
- Multi-user account management
- Integration with popular platforms (Shopify, WordPress)
- AI-powered optimization
I’m particularly impressed by their smart targeting capabilities. The ability to deliver personalized content based on user behavior, preferences, and location enables truly relevant communications. Their emphasis on avoiding user fatigue through frequency capping is also a thoughtful feature that helps maintain positive user experience.
6. What Companies And Brands Use Feedify?
Feedify serves over 10,000 companies globally across various industries according to their website. While they don’t prominently feature a client logo showcase, they do highlight several industry verticals where their solution is particularly effective.
Key industries using Feedify include:
- E-commerce businesses looking to reduce cart abandonment
- Publishers seeking to boost engagement and readership
- Educational institutions communicating with students
- NGOs reaching supporters and donors
- Fintech companies engaging users
- Job portals connecting with candidates
- Travel and hospitality businesses enhancing guest communication
From their customer testimonials, we can identify specific users like TV9 (where Om Sharavan Pandey serves as AVP), Madhyamam (where Sabeel P works as Digital Media Executive), The Wall (founded by Sankhadip), AutoCar India (where Nasir Mulla is Head of Adops), and Vyapar Talks (founded by Ankit).
These references suggest Feedify is particularly popular among digital media companies and content publishers, likely due to its strong notification and engagement features that help drive traffic and repeat visits.
I find it interesting that they seem to serve both established media brands and growing businesses, indicating their platform scales effectively for different organization sizes.
7. How Have They Benefited From It?
Feedify’s customers have reported significant measurable benefits across key performance metrics, according to testimonials and case studies on their website.
Key results achieved by customers include:
- 46-66% increase in click-through rates across various industries
- 50% boost in user engagement for media companies
- 7% average increase in conversion rates
- 15% improvement in opt-in rates
- Reduced cart abandonment for e-commerce businesses
- More effective audience targeting and segmentation
TV9, as mentioned by their AVP Om Sharavan Pandey, experienced a 50% engagement boost and 46% higher click rates after implementing Feedify. Another user from Madhyamam noted that Feedify helped them overcome challenges in real-time engagement and user retention.
I find the consistency of positive results across different industries particularly interesting. Whether media companies, e-commerce sites, or educational institutions, the platform seems to deliver tangible improvements in engagement metrics.
The ability to maintain direct communication with website visitors even after they leave appears to be a key benefit many customers value. This ongoing connection helps businesses stay top-of-mind with their audience and encourages return visits, ultimately driving higher conversion rates and customer loyalty.
8. Does Feedify Come With A Satisfaction Guarantee?
While Feedify doesn’t explicitly advertise a formal satisfaction guarantee or money-back policy on their website, they offer several approaches that help reduce risk for new customers.
Risk-reduction elements include:
- Free starter plan with 10,000 push subscribers to test basic functionality
- Free demo with product experts to evaluate fit before purchasing
- Comprehensive onboarding assistance and free training
- 24/7 support via multiple channels (chat, email, phone)
- Transparent pricing with no hidden fees
- Monthly billing option to avoid long-term commitment
Their focus on customer success is evident in their support structure. The availability of 24/7 assistance suggests they’re committed to resolving any implementation issues quickly. This responsive support approach reduces the risk of getting stuck with a tool you can’t effectively use.
I particularly appreciate their free demo option. This allows businesses to see exactly how Feedify would work with their specific website and use cases before making any financial commitment. Combined with their free tier that includes substantial functionality, businesses can gain hands-on experience with the platform’s core capabilities without upfront investment.
For those wanting more information about refund policies, their website does include a “Refund and cancellation” link in the footer, suggesting they have established policies for these situations.
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