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1. What Is VisualSitemaps?
VisualSitemaps is an automated tool that generates visual sitemaps with high-resolution screenshots of any website. It helps teams perform in-depth site audits for UI, UX, SEO, and marketing research.
The platform helps you:
- Create thumbnail-based visual site architecture
- Perform comprehensive content audits
- Track website changes automatically
- Monitor competitor websites
- Plan content and SEO strategies
- Annotate screenshots for team collaboration
Simply enter any URL and the system crawls the entire site automatically. You get a complete visual map with screenshots in minutes.
I like that it works on both public and password-protected sites. This makes it useful for staging environments and client dashboards.
The platform also includes VisualFlows, a free whiteboard canvas for creating user flows, customer journeys, and marketing funnels.
It’s designed for designers, developers, SEO specialists, and marketing strategists who need to understand website structure quickly.
2. Who Created VisualSitemaps?
VisualSitemaps Inc. created the platform. Their website doesn’t mention specific founder names.
The company focuses on helping web professionals save time on site audits and planning. They recognize that understanding website structure is essential for effective design and optimization.
Their mission centers on:
- Making site audits fast and visual
- Eliminating manual screenshot processes
- Providing tools for team collaboration
- Offering affordable pricing for all business sizes
The team actively develops new features. They mention “always cooking up more features” on their website.
I noticed they’re responsive to user needs. They offer live chat support from 9am-7pm ET and have built features specifically requested by their user base.
The company has created several case studies showcasing how agencies and consultants use their platform to optimize workflows and win new clients.
3. How Much Does VisualSitemaps Normally Cost?
VisualSitemaps offers six pricing tiers. You save 25% by choosing annual billing over monthly.
Free – $0 forever:
- 25 pages/month
- 25 pages max sitemap size
- Unlimited Flow Boards
- 3 users
- 2-level crawl depth
Mini – $29/month:
- 1,500 pages/month
- 500 pages max sitemap
- 1 user
- 4-level crawl depth
Pro – $79/month:
- 4,000 pages/month
- 1,500 pages max sitemap
- 1 user
- Unlimited crawl depth
- 7-day free trial
- All advanced features
Pro+AI – $129/month:
- 4,000 pages/month
- 30 AI-optimized maps
- 100 AI maps with your own API key
- 10 users
Team – $399/month:
- 25,000 pages/month
- 4,000 pages max sitemap
- 150 AI-optimized maps
- 20 users
Agency – Custom pricing: All features with custom page limits and priority support.
4. What Are The Benefits Of Using VisualSitemaps?
VisualSitemaps eliminates manual site auditing. Here’s what you gain:
Massive Time Savings: Their comparison shows doing 100 pages manually takes 10 hours. VisualSitemaps crawls 1,000 pages in 10 minutes.
Complete Site Visibility: See the entire website architecture at once. Identify content gaps, redundancies, and optimization opportunities immediately.
Team Collaboration: Annotate screenshots with feedback. Team members get real-time notifications. Manage resolutions with threaded conversations.
Competitor Intelligence: Track competitor websites automatically. Get notified of visual changes, new pages, or content updates with scheduled crawls.
Visual QA Tracking: Monitor your own site for unexpected changes between releases. AI alerts you to visual differences automatically.
SEO Planning: Plan page-level SEO and content within the sitemap. Google Drive integration keeps content teams synchronized.
Better Client Proposals: Export professional PDF sitemaps. Share visual architecture that clients actually understand.
5. What Are The Main Features Of VisualSitemaps?
VisualSitemaps combines powerful auditing capabilities:
Automated Crawling:
- 100% cloud-based automation
- High-resolution screenshots
- Password-protected site crawling
- Custom crawl depth settings
- Directory filtering
- Scheduled crawls
Visual QA & Comparison:
- Track website changes automatically
- AI-powered visual comparisons
- Side-by-side difference detection
- Email notifications for changes
Collaboration Tools:
- Screenshot annotations
- Comment threads
- Status management (flag, resolve, share)
- Real-time team notifications
- Multi-user access
Sitemap Editing:
- Drag-and-drop page reorganization
- Add new sections easily
- Create optimized structures
- Upload custom page designs
Content & SEO Planning:
- Page-level content briefs
- SEO metadata editing
- Google Drive integration
- Asset planning per page
Organization:
- Custom tagging system
- Batch tag application
- Advanced filtering
- Search functionality
Export Options:
- PDF, CSV, JSON, XML
- Figma import
- Screenshot downloads
6. What Companies And Brands Use VisualSitemaps?
Their website showcases several case studies from agencies and consultants using the platform.
Featured case studies:
- Shorthillsdesign – Harvard alumnus optimizing agency audits
- Rashida Mendes – Consultant launching sites in under a week with AI
- Webcetera – Supercharging e-commerce projects
- Slaterock Automation – Winning clients and delivering better SEO
Professional roles using VisualSitemaps:
- UI and UX designers
- Web design directors
- Developers
- SEO and SEM marketers
- Product managers
- Content managers
- Marketing strategists
The platform serves hundreds of users according to their homepage. They mention saving “hundreds of hours” for their user base.
I noticed they offer nonprofit discounts, suggesting they serve organizations beyond just commercial agencies.
The free plan makes it accessible to freelancers and small teams. Larger agencies use the Team or Agency plans for bigger projects.
7. How Have They Benefited From It?
Users report substantial workflow improvements. The case studies show concrete results.
Speed Gains: One consultant uses VisualSitemaps with AI to launch brand-new sites in under a week. This represents a massive acceleration in project timelines.
Client Acquisition: Slaterock Automation uses the platform to win new clients. Visual sitemaps help demonstrate value during proposals.
Enhanced Deliverables: Agencies deliver better SEO results by visualizing entire site structures. They identify optimization opportunities that traditional tools miss.
E-commerce Optimization: Webcetera supercharges e-commerce projects using the visual approach. They audit large product catalogs efficiently.
Time Efficiency: The platform’s comparison shows manual processes taking 10 hours can be completed in 10 minutes. Users audit 1,000-page sites during a tea break.
Competitive Intelligence: Marketers track competitor sites automatically. They receive alerts about pricing changes, new features, or content updates.
Quality Assurance: Development teams catch visual bugs between releases before clients notice them.
8. Does VisualSitemaps Come With A Satisfaction Guarantee?
VisualSitemaps offers limited refunds. They provide 100% refunds only for crawls under 100 pages. Crawls over 100 pages aren’t eligible for refunds.
However, they offer multiple ways to test risk-free:
Free Forever Plan: Get 25 screenshots monthly at $0 cost. Test the platform indefinitely before paying. No credit card required.
7-Day Free Trial: Pro, Pro+AI, and Team plans include trial periods. Access all advanced features before committing.
Pause Anytime: You can pause your subscription without canceling. Keep all created sitemaps. Still get 50 pages monthly while paused.
Credits for Technical Failures: They offer credits if something fails on their end rather than full refunds.
Live Chat Support: Get help 9am-7pm ET. Resolve issues before considering refunds.
Nonprofit Discounts: Special pricing available for qualifying organizations.
Their FAQ strongly encourages testing the free plan thoroughly before upgrading. This helps ensure the tool meets your needs before paying.
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