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1. What Is Focus Keyword Finder?
Focus Keyword Finder is an SEO tool that uses reverse engineering to analyze competitors’ websites and discover the keywords that help them rank on Google. Unlike traditional keyword tools that rely on historical data, this platform crawls search results in real-time to identify the most effective keywords for your niche.
The tool combines three main capabilities:
- Competitor analysis – Crawls up to 100 top-ranking pages on Google for your target keyword
- Keyword extraction – Identifies the most relevant terms used by successful competitors
- AI content creation – Generates SEO-optimized content using the discovered keywords
I find the approach quite clever – instead of guessing which keywords might work, you’re analyzing what’s already working for top-ranking sites. This real-time analysis also ensures you’re working with current data, which is especially important given Google’s frequent algorithm changes.
The tool targets content creators, website owners, digital marketing professionals, and online entrepreneurs who want to improve their search rankings.
2. Who Created Focus Keyword Finder?
Focus Keyword Finder was created by Calebe B. Teixeira, a Brazilian software engineer and SEO professional. According to the website, Teixeira developed the tool after becoming frustrated with existing SEO solutions on the market.
His story begins with a rudimentary solution he built using Bash script to discover which keywords actually make a difference in Google rankings. This personal project evolved into Focus Keyword Finder as he refined his approach to reverse-engineer Google’s search results.
What I find interesting about Teixeira’s background is his combined expertise in both software development and SEO. This dual skill set allowed him to create a technical solution to a marketing problem. He mentions being influenced by several SEO experts including:
- Ted Kubaitis
- Kyle Roof
- Clint Butler
- Matt Diggity
- Several others in the SEO community
His stated mission is to make effective SEO tools more accessible by offering a lower-cost alternative to the expensive options dominating the market.
3. How Much Does Focus Keyword Finder Normally Cost?
Focus Keyword Finder offers four pricing tiers with both monthly and annual payment options:
- Standard Plan:
- Monthly: $23.97
- Annual: $15.97/month (billed yearly)
- Features: 1,000 crawl credits, track 50 pages, generate up to 50 AI content pieces
- Advanced Plan:
- Monthly: $52.97
- Annual: $34.97/month (billed yearly)
- Features: 2,500 crawl credits, track 100 pages, generate up to 125 AI content pieces
- Professional Plan:
- Monthly: $92.97
- Annual: $61.97/month (billed yearly)
- Features: 5,000 crawl credits, track 100 pages, up to 250 AI content pieces (or 500 with your API)
- Agency Plan:
- Monthly: $160.97
- Annual: $106.97/month (billed yearly)
- Features: 10,000 crawl credits, track 100 pages, up to 500 AI content pieces (or 1,000 with your API)
All plans offer significant discounts (around 33%) when billed annually versus monthly. I notice the pricing is competitive compared to many enterprise SEO tools, which aligns with their mission to make SEO technology more accessible.
Higher-tier plans include additional features like the mass content generator, team access, and the ability to use your own API keys to save credits.
4. What Are The Benefits Of Using Focus Keyword Finder?
Focus Keyword Finder offers several key benefits that help website owners and content creators improve their SEO performance:
- Real-time data analysis
- Access current keyword data instead of outdated information
- Adapt quickly to Google algorithm changes
- See what’s working right now in your niche
- Competitive advantage
- Discover what top-ranking competitors are doing
- Identify keyword opportunities others might miss
- Learn which terms actually matter for ranking
- Time and resource savings
- Eliminate guesswork in keyword research
- Generate optimized content quickly
- Streamline the SEO process
- Content optimization
- Create content specifically designed to rank
- Optimize HTML tags according to niche standards
- Track content performance against competitors
I particularly value the focus on reverse engineering successful content. Instead of relying on general SEO advice, you’re seeing exactly what Google rewards in your specific niche. This tailored approach can potentially save months of trial and error.
The AI content generation also appears to be more targeted than generic AI writing tools since it’s informed by actual ranking data.
5. What Are The Main Features Of Focus Keyword Finder?
Focus Keyword Finder offers several powerful features designed to help you improve your search rankings:
- Real-time SERP crawler
- Analyzes up to 100 top-ranking pages for your keywords
- Extracts content and metrics from each page
- Monitors competitor SEO optimization strategies
- Keyword identification and analysis
- Generates a complete list of relevant terms used by top competitors
- Identifies which keywords should appear in HTML tags
- Highlights correlation keywords overlooked by most SEOs
- AI content creation
- Creates SEO-optimized content using data from your niche
- Provides a checklist for optimizing HTML tags
- Supports multiple AI models (currently ChatGPT, with Claude and Gemini coming)
- Mass content generator
- Creates multiple articles simultaneously (10-500 depending on plan)
- Publishes directly to WordPress
- Uses top niche keywords automatically
The platform also includes team collaboration features, WordPress integration, and the ability to use your own API keys to save credits. I find the mass generator particularly interesting for large-scale content projects, though it’s only available on higher-tier plans.
What stands out to me is how each feature builds on the others – you crawl competitors, extract keywords, then use those insights to generate optimized content.
6. What Companies And Brands Use Focus Keyword Finder?
According to their website, Focus Keyword Finder is used by several notable professionals and companies in the SEO and digital marketing space. Some of the mentioned users include:
- Industry professionals:
- Caique Dourado – Creator of SuperNichos, specialist in Programmatic SEO
- Camillo Dantas – CEO at Success Makers
- Elvio Amaral – CEO at Descontos Top
- Vinicius Kolling – CEO at WPFAST
- Felipe Mendonça – Web Stories Generator Creator
- Lucas Ferraz – SEO and Link Building Specialist
- Rodolfo Sabino – Agency Partner and Mentor for Startups
- Rogério Gomes – CEO at WRG
- Gustavo Bretas – Creator of SCPTurbo
- Companies and brands:
- SuperNichos
- WPFAST
- UPSITES
- Web Stories Generator
- SCPTurbo
I notice that many of the testimonials come from professionals in the Brazilian market, which makes sense given that the founder is Brazilian. The tool appears to be particularly popular among SEO agencies, content creators, and digital entrepreneurs.
The testimonials suggest that Focus Keyword Finder has found a niche among SEO specialists who want more data-driven insights rather than relying on general best practices.
7. How Have They Benefited From It?
Based on testimonials from the website, users of Focus Keyword Finder have experienced several significant benefits:
- Improved search rankings and traffic
- Caique Dourado mentions seeing “tangible results in terms of traffic and ranking”
- Rogério Gomes states it gave him “the advantage needed to stand out”
- Time savings in content creation
- Elvio Amaral highlights how it “speeded up our content creation” process
- Rodolfo Sabino achieved “results that previously took much longer”
- Better adaptation to algorithm changes
- Gustavo Bretas mentions it helped “adapt my SEO strategy to constant changes in search algorithms”
- Higher ROI on marketing efforts
- Camillo Dantas describes it as “an essential tool that truly delivers a return on investment”
What I find interesting is that many testimonials emphasize competitive advantage rather than just general improvement. For example, Felipe Mendonça calls it “a complete solution” that allowed him to “increase online visibility and surpass competitors.”
The tool seems particularly valuable for professionals competing in saturated niches where small advantages in keyword optimization can make significant differences in rankings and traffic.
8. Does Focus Keyword Finder Come With A Satisfaction Guarantee?
The website doesn’t explicitly mention a satisfaction guarantee or money-back policy for Focus Keyword Finder. However, they do provide several ways to reduce risk for potential customers:
- Flexible payment options
- Monthly billing available (no long-term commitment)
- Four different plan levels to match different needs and budgets
- Credits system
- Clear explanation of how many credits each plan includes
- Transparent information about what each credit allows you to do
- Support resources
- FAQ section addressing common concerns
- Contact options for pre-purchase questions
One of the FAQs specifically asks “How do refunds work in Focus Keyword Finder?” which suggests they do have some refund policy, though the answer isn’t visible on the main page.
Without a clearly stated guarantee, I would recommend reaching out to their support team before purchasing if you have concerns. The creator, Calebe Teixeira, appears to be personally involved with the tool, which might indicate a more responsive approach to customer satisfaction issues.
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